Chris Tessier

Christopher Tessier is the

CEO of AP Electric and Generators, LLC

An e-commerce company devoted to providing the best back-up power solutions (generators) and supporting peripherals + OEM parts across the US, Canada and Caribbean.

$10-$250 million Deal Size

$1 billion (USD) Volume of Business Managed

AP Electric & Generators, LLC Clients Include

150,000+ Consumers

6000 + Electrical Contractors

1000 of Businesses

100 of Builders

Service Provided

Devoted to providing the best back-up power solutions to consumers, contractors, corporations and builders from Generac, Kohler, Cummins, Briggs and Stratton and 20 additional OEMs.

Profile

High energy, creative sales, consulting and operational innovator. The pattern is to exceed expectations & deliver unexpected positive returns. Passionate leader who believes in the possible and leads by example. Not afraid of the tough decision.
An innovator that achieves profitable results with start-up or Fortune 500 companies.

Biography

  • Hands-on change agent that can create or retool sales, marketing & delivery structures.
  • A player-coach with a great history of uncovering and closing individual sales opportunities and restructuring go to marker sales
  • Integrate the marketing message into the sales and delivery process to provide one coherent strategy.
  • A “take the hill” management style teamed with the power of analytics.
  • Innovative, repeatable sales, marketing and delivery strategies in IT Solutions, Cloud Strategy, B2B marketplaces, B2C marketplaces, Back-up Power Solutions, and EV Solution-Strategies.
  • A face- to-face mentoring approach, engaging sales, delivery-consulting teams, partners and clients.

Key Accomplishments

  • New Business Development and Market Growth
  • $1 billion (USD) Volume of Business Managed
  • Managed 438 resources (sales, delivery and operations)
  • Exceeded or met quota/budgets over 95% of time over 20 years
  • CRM Experience: Salesforce, Microsoft Dynamics, SAP, Siebel
  • Extremely knowledgeable on-line advertising Google, Bing, and top shopping cart mediums
  • Areas of Note: Cloud-Hybrid Cloud, Software, Industry Verticals, Advanced Technologies, HW, Managed and Consulting Services
  • 0.25X to 77.9 X growth multiples

$10-$250 million Deal Size

$1 billion (USD) Volume of Business Managed

Experience

CEO
AP Electric is a $50 million e-commerce retailer selling 100% over the web an average 4500 plus liquid cooled, air cooled, and portable generators (800 Watt to 150kW generators) to electrical contractors and consumers to all 50 US States, Canada, and Puerto Rico from a 20,000 square foot headquarters (warehouse and call center). Direct and manage a staff of 10 office, warehouse and technical personnel.
  • Overhauled the processes for sales and operations achieving an increase in revenue of 40% in a flat market over last the 4 years.
  • Overachieved 2012 - 2017 budgets by enhancing partnerships with Generac, Kohler, Cummins, and Briggs & Stratton (world’s largest generator OEMs).
  • Increased OEM relationships from 10 to 28 with key niche suppliers to improve turnkey market solutions to electrical contractors and consumers.
  • Drove and managed migration of e-commerce cloud platforms from Volusion to Big Commerce which drastically enhanced stability and SEO performance.
  • Created a national contractor database of over 1000 firms to provide turnkey installation to the consumer marketplace across the US providing AP Electric a distinct competitive advantage.
  • Notable - Revamped Google Adwords, Google Shopping, and Bing cutting spend by 24% saving $240,000 annually – increasing conversion by 12% while taking 92,000 keywords down to 52,000 keywords.
Director, Consulting and Alliances
Baker Tilly is a 2,500 person full-service accounting and advisory firm. Baker Tilly’s advisory side of the firm specialized in Analytics, Growth Strategies, Human Capital, Performance Optimization & Technology. One of 5 leaders that helped conceive, implement and manage Vendor cloud/hybrid cloud alliance partnerships across the US.
  • Directly managed the Analytics (Host Analytics) & Human Capital (Taleo-Oracle) Cloud Vendor Alliances with teams of 20 personnel to profitability in 12 months from their creation.
  • Provided oversight to the 3 other Vendor Cloud Alliances (Sales Force, NetSuite, and Plex) to drive consistency & to accelerate services growth for the Advisory Practices (each Alliance has since generated yearly services revenue from $3 to $8 million dollars annually).
Vice President Services Sales, Technology Practices and Alliances
Insight (listed as NSIT) is a Fortune 500 international IT company with $4.8 billion (USD) in annual revenue. Led national teams of sales, product, and service delivery resources with annualized budget of $1 billion. Directed strategic growth initiatives and restructuring.
  • Helped execute 38% y-o-y organic services revenue growth over 5 years ($30 million to $150 million organic growth).
  • Achieved 106% of revenue ($1.12 billion on a $1.06 billion budget) and 103% of Gross Profit ($139 million on a $134 million budget) for 2010-2011 for Specialty Sales.
  • Help conceived and directed 6 Technology Practices (over 150 personnel) with $1.2 billion overlay volume of business focused upon emerging and advanced technologies in Virtualization, Data Center, BCP/DR, Data Automation, Security, Outsourcing, IT Asset Management, Software as a Service (SaaS), Mobility, Networks and Communications.
  • Focused on optimizing strategic sourcing of technology spend for Fortune 1000
  • Led or participated in strategic projects including - Restructuring, Corporate IP Development, Acquisition, Change Management, Return on Invested Capital (ROIC), Competitive Strategy, Pricing, Organizational Realignments, Strategic Sourcing, CRM, Business Process Improvement, Compensation and 5-year Corporate Global Strategy.
Equity Partner - Managing Director (sold to Acumen)
Greenwich Technology Partners was a $60 million international management and technology consulting company. General Manager for Midwest and West regions (25 states) with annualized service budgets of $18-22 million. Directed and managed staff of 56 (sales, consulting and operations personnel).
  • Delivered an average 55% Gross Profit with 105% to 120% attainment on a high-end management consulting sourcing and professional services budget.
  • Drove strategic sourcing engagements that optimized spend for clients of over $160 million over 3 years.
  • Led restructuring of a market expansion, personnel growth and new practice creation, as well as, personal sales of $4.5 million into new clients improving regional and company revenue and performance within first year.
  • Recruited and mentored sales and consulting teams to grow the business, expanded offerings and increased penetration into more profitable engagements and increased client satisfaction.
Equity Managing Partner - Vice President, Midwest (sold to Perficient)
Meritage Technologies was a $39M custom application development company serving the US. Executive in charge of market expansion for sales, delivery, and operations with a $35 million budget for a start-up application development and consulting company.
  • Increased monthly revenue from $25,000 to $890,000 within initial 12 months in Midwest Region
  • Recruited and developed sales and an application development staff of 54 in the Midwest Region
Central Region District Director
Vanstar/Inacom was a public Fortune 500 IT company with $7 billion annual revenue. Directed restructuring and management of all sales, delivery and operations with a budget of $138 million in annual revenue in the Central Region of the US. Strategic leadership of a 500-member staff in outsourcing and procurement solutions.
  • Increased services revenue $43 million and product revenue $95 million over 5 years.
  • Increased from 5 % to 30% service sales revenue (professional and maintenance services) within 4 years.
  • Directed EBITDA improvement to more than 12% in one year from a previous negative on the balance sheet.
  • Led sales efforts and help manage 7 lifecycle outsourcing engagements generating over $60 million in revenue annually.
Central Region District Manager
Syntrex was a $100M systems integrator of PCs and servers. Managed the P/L of $17 million in annual revenue for a 10-state region. Responsible for sales, delivery and operations within the Central Region.
  • Increased revenue to $17 million from $9 million in less than a year.
  • Reduced employee turnover rate to less than 10% from 40% in 3 months.
  • Led business planning best practices adoption for entire US that helped lead to a 50% increase in sales in 18 months.
Major Account Representative
IBM is a Fortune 100 multinational company which manufactures and markets computer hardware, middleware and software, and offers infrastructure, hosting and consulting services in areas ranging from mainframe computers to nanotechnology. Prospected and sold to major accounts with large PBX station configurations with sophisticated network designs, and managed activities of a 3- person team.
  • Achieved 124% of sales quota ($3 million) for 1988 and 127% of quota ($4 million) for 1989.
  • Closed largest new PBX sale in Chicago in 1989 consisting of an 18,000 station PBX and three 48-port voicemail systems ($8.0 million – split sales credit $4.0 plus million on LaSalle/Exchange Bank.

EDUCATION
University of Wisconsin, Madison, Wisconsin Bachelor of Science, Economics

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